Your former boss does it. Some outsourced junior does it. You too want to do it – create (or curate) content, to stand out from the crowd. Trouble is, currently, you’re just a little low on content, eh?
Before we entered this age of Big Data, we lived in the age of Big Brands, remember? It was simple; all one had to do was decide if he or she was a Coke or a Pepsi person, an Apple… Continue Reading →